real advice for beauty professionals building something of their own
If you’re just starting out as a solo therapist the Baxus advice centre is here to help you work smarter, charge your worth, and build a business that lasts.
No fluff. No generic business advice. Just practical, honest guidance written for the beauty industry in Australia and New Zealand.
industry insight
What the data actually says about where the beauty industry is heading in Australia and New Zealand.
practical guides
The essentials for freelance and independent beauty professionals who are just finding their feet.
from the baxus blog
Get Your Salon Booking Online Fast, No Tech Headache
The fastest way to get your salon booking online, no tech headache You didn't start a salon to become a part-time IT person. If getting booking online sounds like a weekend lost to tutorials and settings menus, here's the good news: it isn't, if you use the right...
How to Price Your Spa Services With Confidence
How to price your spa services with confidence as a first-time owner You know exactly what a treatment is worth in a client's chair. Putting a number on it for your own business is a different skill entirely, and it's one nobody teaches you in therapy training....
Solo Therapist to Spa Owner: Structure Without Losing You
You spent years perfecting your craft. Nobody warned you that owning the business would mean spending your evenings replying to booking texts instead of resting your hands. That's the part nobody prepares you for. The treatments, you've got covered. The business side...